UH-GAF is looking for a Performance Marketing Officer to join the marketing communications department. The main responsibility of this role is to support our digital marketing advertising campaigns by implementing and executing our overall marketing & digital plan through the brand’s performance verticals (Facebook, IG, Tiktok, LinkedIn, Google Search, Google ad words, SEO, GDN)
· Measuring, reporting and optimizing on the performance of all performance marketing campaigns (FB, IG, Google search and display).
· Measuring, reporting & optimizing Marketing Automation efforts.
· Maintain partnerships with media agencies and vendors
· Be actively involved in SEO efforts (keyword, ige optimization etc.)
· Collaborate with designers, content creators and social media personnel to optimize the digital user experience
· Measure performance of digital marketing efforts using a variety of tools (Google Analytics, WebTrends etc.)
BA / BSC
· Analytical, critical & comfortable with dynamic reporting and numbers.
· Social Media & performance planning
